From Vacation to Investment Destination
How Northwest Arkansas is Becoming a Hotspot for Real Estate Growth

Arkansas’s tourism economy is booming—and that’s great news for real estate investors in Northwest Arkansas.
In 2024 alone, the state welcomed 52 million visitors, who spent over $10.3 billion, driving a total economic impact of $17.4 billion. That’s $28.2 million in visitor spending every single day, fueling jobs, businesses, and—importantly—demand for housing.
Much of this growth is tied to Arkansas’s outdoor recreation economy, which contributed $7.3 billion and has grown over 30% since 2019. Northwest Arkansas, with its world-class trails, lakes, and parks, is at the center of this boom.
What This Means for Investors:
- High demand for rentals
near outdoor attractions and growing towns like Fayetteville and Bentonville
- Rising property values as more people choose to live where they love to vacation
- A strong foundation for
long-term returns with year-round economic activity
Fayetteville is especially well-positioned—offering a mix of natural beauty, university-town energy, and economic growth. Arkansas isn’t just a great place to visit—it’s a smart place to invest. With tourism and outdoor recreation on the rise, now is the time to buy in Northwest Arkansas.
Need help managing your rental or exploring the market? Elder Management Company is here to guide you every step of the way. Check out our properties page today to get started!